{"id":341,"date":"2014-02-21T18:05:13","date_gmt":"2014-02-21T17:05:13","guid":{"rendered":"https:\/\/assessoria-agramunt.com\/?p=341"},"modified":"2014-02-21T18:05:13","modified_gmt":"2014-02-21T17:05:13","slug":"estadistiques-sobre-comerc-electronic-a-les-empreses","status":"publish","type":"post","link":"https:\/\/assessoria-agramunt.com\/?p=341","title":{"rendered":"ESTAD\u00cdSTIQUES SOBRE COMER\u00c7 ELECTR\u00d2NIC A LES EMPRESES"},"content":{"rendered":"<div>\n<p><strong><i>El 98% de les empreses espanyoles de 10 empleats o m\u00e9s disposa de connexi\u00f3 a Internet. Aix\u00f2 suposa que el percentatge d&#8217;empreses que tenen acc\u00e9s a Internet ha augmentat en un 8,9% des de l&#8217;any 2005. De les empreses connectades a Internet, pr\u00e0cticament la totalitat d&#8217;elles (98,5%) ho fan mitjan\u00e7ant banda ampla fixa. D&#8217;altra banda, aproximadament el 72% de les empreses disposa de lloc\/p\u00e0gina Web. En les de 250 o m\u00e9s empleats, aquest percentatge arriba el 93,8%.<\/i><\/strong><\/p>\n<\/div>\n<p>Segons les \u00faltimes dades facilitades per l&#8217;Institut Nacional d&#8217;Estad\u00edstica (INE), el 98% de les empreses espanyoles de 10 empleats o m\u00e9s disposa de connexi\u00f3 a Internet al gener de 2013. Aix\u00f2 suposa que el percentatge d&#8217;empreses que tenen acc\u00e9s a Internet ha augmentat en un 8,9% des de l&#8217;any 2005. De les empreses connectades a Internet, pr\u00e0cticament la totalitat d&#8217;elles (98,5%) ho fan mitjan\u00e7ant banda ampla fixa.<\/p>\n<p>&nbsp;<\/p>\n<p>D&#8217;altra banda, aproximadament el 72% de les empreses disposa de lloc\/p\u00e0gina Web. En les de 250 empleats o m\u00e9s, aquest percentatge arribar al 93,8%.<\/p>\n<p>&nbsp;<\/p>\n<p>Dels serveis oferts en les seves p\u00e0gines Web relatius al comer\u00e7 electr\u00f2nic, un 15,2% de les empreses ofereix la possibilitat de realitzar comandes o reserves en l\u00ednia i un 9,1% pagaments en l\u00ednia.<\/p>\n<p>&nbsp;<\/p>\n<table width=\"574\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" width=\"569\"><b>Serveis que ofereixen les empreses* amb p\u00e0gina Web 2013<\/b><\/td>\n<td valign=\"top\" width=\"5\"><b>\u00a0<\/b><\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"325\"><b>\u00a0<\/b><\/td>\n<td valign=\"top\" width=\"244\">\n<p align=\"center\"><b>%<\/b><\/p>\n<\/td>\n<td valign=\"top\" width=\"5\"><b>\u00a0<\/b><\/td>\n<\/tr>\n<tr>\n<td width=\"325\">Presentaci\u00f3 de l&#8217;empresa<\/td>\n<td width=\"244\">\n<p align=\"center\">93,6<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"325\">Declaraci\u00f3 de pol\u00edtica d&#8217;intimitat o certificaci\u00f3 relacionada amb la seguretat del lloc web<\/td>\n<td width=\"244\">\n<p align=\"center\">63,2<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"325\">Acc\u00e9s a cat\u00e0legs de productes o a llistes de preus<\/td>\n<td width=\"244\">\n<p align=\"center\">56,4<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"325\">Anuncis d&#8217;ofertes de treball o recepci\u00f3 de sol\u00b7licituds de treball en l\u00ednia<\/td>\n<td width=\"244\">\n<p align=\"center\">21,9<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"325\">Realitzaci\u00f3 de comandes o reserves en l\u00ednia<\/td>\n<td width=\"244\">\n<p align=\"center\">15,2<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"325\">Pagaments en l\u00ednia<\/td>\n<td width=\"244\">\n<p align=\"center\">9,1<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"325\">Possibilitat de personalitzar o dissenyar els productes per part dels clients<\/td>\n<td width=\"244\">\n<p align=\"center\">6,8<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"325\">&nbsp;<\/td>\n<td width=\"244\">&nbsp;<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td colspan=\"3\" width=\"574\">*Empreses que ofereixen un servei Web<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>\u00a0<\/b><\/p>\n<p><b>\u00a0<\/b><\/p>\n<p><b>\u00a0<\/b><\/p>\n<p><b>Compres i vendes per Internet<\/b><\/p>\n<p><b>\u00a0<\/b><\/p>\n<p>El 22,6% de les empreses amb 10 empleats o empleats realitzen compres mitjan\u00e7ant comer\u00e7 electr\u00f2nic durant l&#8217;any 2012. Les compres electr\u00f2niques suposen el 20,3% de les compres totals, percentatge que ha augmentat 6,5 punts percentuals des de 2008.<\/p>\n<p>&nbsp;<\/p>\n<p>D&#8217;altra banda, el 14,4% de les empreses amb 10 empleats o m\u00e9s realitzaren l&#8217;any 2012 vendes mitjan\u00e7ant comer\u00e7 electr\u00f2nic. Les vendes electr\u00f2niques suposen el 14% sobre el total de vendes. Aquest percentatge ha augmentat 4,4 punts percentuals des de 2008.<\/p>\n<p>&nbsp;<\/p>\n<p>De totes maneres, les empreses no sols usen les noves tecnologies per al comer\u00e7 electr\u00f2nic, altres usos que cobren cada vegada m\u00e9s auge s\u00f3n les xarxes socials (29,1%), les solucions d&#8217;inform\u00e0tica en n\u00favol<i> <\/i>(19,8%) i la interacci\u00f3 amb les administracions p\u00fabliques mitjan\u00e7ant Internet (90,1%).<b><\/b><\/p>\n<p><b>\u00a0<\/b><\/p>\n<p>&nbsp;<\/p>\n<p><b>\u00a0<\/b><\/p>\n<p><b>Comparant-nos amb Europa<\/b><\/p>\n<p><b>\u00a0<\/b><\/p>\n<p>A l&#8217;hora de fer una comparativa de les dades estad\u00edstiques del comer\u00e7 electr\u00f2nic a nivell europeu, podem veure com el 2012 el 13% de les empreses espanyoles venien \u201cen l\u00ednia\u201d. Aquesta dada est\u00e0 per sota de la mitjana de la Uni\u00f3 Europea que es troba en el 14%.<\/p>\n<p>&nbsp;<\/p>\n<p>Comparant amb l&#8217;any 2011, el percentatge d&#8217;empreses que venen per Internet ha augmentat en un 18,6%. A m\u00e9s a m\u00e9s la difer\u00e8ncia respecte a la mitjana de la Uni\u00f3 Europea s&#8217;ha redu\u00eft respecte a l&#8217;any anterior en un punt percentual.<\/p>\n<p>&nbsp;<\/p>\n<p>D&#8217;altra banda, el percentatge que a Espanya suposa el comer\u00e7 electr\u00f2nic dins el volum de negoci, el 2012 ascendeix a un 14%. Aquesta dada est\u00e0 un punt percentual per sota de la mitjana de la UE.<\/p>\n<p>&nbsp;<\/p>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" width=\"366\"><b>Volum de negoci per comer\u00e7 electr\u00f2nic 2012<\/b><\/td>\n<td valign=\"top\" width=\"5\"><b>\u00a0<\/b><\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"154\">&nbsp;<\/td>\n<td valign=\"top\" width=\"212\">\n<p align=\"center\">%*<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Rep\u00fablica Txeca<\/td>\n<td width=\"212\">\n<p align=\"center\">24<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Luxemburg<\/td>\n<td width=\"212\">\n<p align=\"center\">23<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Irlanda<\/td>\n<td width=\"212\">\n<p align=\"center\">21<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Su\u00e8cia<\/td>\n<td width=\"212\">\n<p align=\"center\">20<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Hongria<\/td>\n<td width=\"212\">\n<p align=\"center\">19<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Regne Unit<\/td>\n<td width=\"212\">\n<p align=\"center\">19<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Finl\u00e0ndia<\/td>\n<td width=\"212\">\n<p align=\"center\">18<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Alemanya<\/td>\n<td width=\"212\">\n<p align=\"center\">17<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Cro\u00e0cia<\/td>\n<td width=\"212\">\n<p align=\"center\">17<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Uni\u00f3 Europea (28)<\/td>\n<td width=\"212\">\n<p align=\"center\">15<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">B\u00e8lgica<\/td>\n<td width=\"212\">\n<p align=\"center\">14<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Espanya<\/td>\n<td width=\"212\">\n<p align=\"center\">14<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Fran\u00e7a<\/td>\n<td width=\"212\">\n<p align=\"center\">14<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Est\u00f2nia<\/td>\n<td width=\"212\">\n<p align=\"center\">13<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Malta<\/td>\n<td width=\"212\">\n<p align=\"center\">13<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Pa\u00efsos Baixos<\/td>\n<td width=\"212\">\n<p align=\"center\">13<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">\u00c0ustria<\/td>\n<td width=\"212\">\n<p align=\"center\">13<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Eslov\u00e8nia<\/td>\n<td width=\"212\">\n<p align=\"center\">13<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Litu\u00e0nia<\/td>\n<td width=\"212\">\n<p align=\"center\">12<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Portugal<\/td>\n<td width=\"212\">\n<p align=\"center\">12<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Eslov\u00e0quia<\/td>\n<td width=\"212\">\n<p align=\"center\">12<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Pol\u00f2nia<\/td>\n<td width=\"212\">\n<p align=\"center\">10<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Let\u00f2nia<\/td>\n<td width=\"212\">\n<p align=\"center\">7<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">It\u00e0lia<\/td>\n<td width=\"212\">\n<p align=\"center\">6<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Xipre<\/td>\n<td width=\"212\">\n<p align=\"center\">5<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Romania<\/td>\n<td width=\"212\">\n<p align=\"center\">4<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Bulg\u00e0ria<\/td>\n<td width=\"212\">\n<p align=\"center\">3<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Dinamarca<\/td>\n<td width=\"212\">\n<p align=\"center\">:<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\">Gr\u00e8cia<\/td>\n<td width=\"212\">\n<p align=\"center\">:<\/p>\n<\/td>\n<td valign=\"top\" width=\"5\">&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"154\"><b>\u00a0<\/b><\/td>\n<td width=\"212\"><b>\u00a0<\/b><\/td>\n<td valign=\"top\" width=\"5\"><b>\u00a0<\/b><\/td>\n<\/tr>\n<tr>\n<td colspan=\"3\" width=\"371\">*Percentatge sobre el volum total de negoci de les empreses<br \/>\nde 10 o m\u00e9s persones empleades: dada no disponible\u00a0<br \/>\nFont: Eurostat<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>\u00a0<\/b><\/p>\n<p>&nbsp;<\/p>\n<p><b>\u00a0<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El 98% de les empreses espanyoles de 10 empleats o m\u00e9s disposa&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,3,1,4],"tags":[],"class_list":["post-341","post","type-post","status-publish","format-standard","hentry","category-facebook","category-linkedin","category-noticies","category-twitter"],"_links":{"self":[{"href":"https:\/\/assessoria-agramunt.com\/index.php?rest_route=\/wp\/v2\/posts\/341","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/assessoria-agramunt.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/assessoria-agramunt.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/assessoria-agramunt.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/assessoria-agramunt.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=341"}],"version-history":[{"count":1,"href":"https:\/\/assessoria-agramunt.com\/index.php?rest_route=\/wp\/v2\/posts\/341\/revisions"}],"predecessor-version":[{"id":342,"href":"https:\/\/assessoria-agramunt.com\/index.php?rest_route=\/wp\/v2\/posts\/341\/revisions\/342"}],"wp:attachment":[{"href":"https:\/\/assessoria-agramunt.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=341"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/assessoria-agramunt.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=341"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/assessoria-agramunt.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=341"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}